Regarding the cost of the Department for education’s new brand a spokesperson said:
The cost of developing the Department’s new brand was £5,250 excluding VAT. In addition, it cost £2,250 to update our website and £1,404 for signage with our new brand. To date we have spent £91 on stationery specific to the change of brand. We take individual decisions about whether to rebrand existing literature, services and so on, in order to minimise costs and waste.
DfE media enquiries
Central newsdesk - for journalists 020 7783 8300